Shared Bicycle System for the City of Sorocaba, SP, Brazil

Feasibility studies and development of the “Pedala Legal” project for the city of Sorocaba, with a goal to make 10 thousand bicycles available to the population at bicycle parks next to bus terminals.

ACTIVITIES DEVELOPED
  • Origin/destination and stated preference surveys
  • Review of similar domestic and international experiences
  • Functional-operational study of the shared bicycle system
  • Business model, including detailing the tariff structures and revenue sources
  • Physical and financial schedule of completion, including financial planning and estimating investments and capital and operational costs, as well as cash flow forecasts
  • Choice of locations